The Oregon Coast Visitors Association will be hosting its annual People’s Coast Summit in Garibaldi on Oct. 7 and 8. This part party, part conference is becoming increasingly important for coastal business owners as tourism in Oregon just saw its ninth consecutive year of growth.
Tourism is one of the three largest industries for employment in rural counties, so what can local businesses do to take advantage of the growing number of tourists? Although it’s a major industry, there is still a need for better collaboration between businesses and communities, access to the newest trends and foundational information for how tourism functions in the state. This conference is an opportunity for coastal businesses, large and small, as well as nonprofit organizations to network and glean new information from experts.
This fall conference is strategically planned in October after the busiest part of the season has passed. It’s during this time that businesses can finally take a breather and reflect on what went well, what needs to be improved and what else is out there.
“A lot of sparks are created in this type of setting because there’s a lot of information that people gain, and it’s a wonderful chance to be able to share and inspire everyone,” said Katera Woodbridge, sales and marketing coordinator for the coast. “This is the only coast-wide tourism conference that aims to bring together coastal stakeholders and offer up-to-date marketing techniques, need-to-know industry trends and technical skills.”
The 2019 People’s Coast Summit in Garibaldi Oct. 7 and 8 will be a “campus-style” event with breakout sessions occurring in different buildings in town, and major keynote speeches and meals happening at the Old Mill Event Center. More information and registration can be found online at Eventbrite.com. Simply search for “The People’s Coast Summit” in Garibaldi.
Oregon Coast Visitors Association
The Oregon Coast Visitors Association is the official Regional Destination Management Organization (RDMO) as designated by the Oregon Tourism Commission, doing business as Travel Oregon. This association is comprised of chambers of commerce, visitors centers/bureaus, resource management entities and more than 100 private tourism businesses along Oregon's 363 miles of coastline. OCVA advocates on behalf of the coastal tourism industry by facilitating industry alignment, coordinating industry management efforts and by engaging in cooperative promotional activities, which achieve maximum, measurable benefits for the coastal economy with minimal negative impacts on the quality of life and natural environment.